ACV: Brand Readiness for IPO

Joined a high-growth tech company on the path to IPO, assessing brand and creative needs during a pivotal transition. Directed visual strategy for the public market debut and Analyst Days, and modernized the brand through a full guidelines redesign.

• 100% adoption of new brand guidelines within 60 days
• 50+ investor and media assets delivered for IPO and Analyst Days
• 3× faster creative execution with standardized templates and workflows
• 20+ press features and analyst decks produced with consistent branding